Hello everyone. I am new here. So i've published my new game Guard of The Light 2 weeks ago. I don't have enough experience on growing a game or an app. What are you doing to get more installs? I use adwords but not seems enough. Need your help and advice on this. Can you enlighten me? Thank you for you time. Here is my game :https://play.google.com/store/apps/details?id=com.Medu.Guard.Light.Tower.Defense.Shooting
Over 1K installs in a month, good job! How is your retention rate going on? This is what the guys at AppsYouLove did to promote their #1 game (Unicorn Coloring Book): https://blog.appodeal.com/blog/2018/03/15/pixel-art-coloring-new-trend-making-fortune/ They did UA, but also worked with influencers to spread the word.
Social media marketing and encouraging word of mouth. Just think about how you decided to try a new mobile game, and use that thought to help further reach your audience.